Influencer marketing is changing fast. Learn how Ali Marino’s company, Wayward, is using AI and data to help brands form smarter, more profitable partnerships with creators and publishers—while keeping the human touch.

Trademark infringement isn’t always blatant — sometimes it’s a quiet echo of your brand showing up in search results, on merch, or in a nearly identical name. Learn how to spot the early signs of brand confusion before they start costing you customers.

Any business that produces original content—website copy, product images, training materials, software—has intellectual property worth protecting. And any business that uses third-party content needs to make sure it’s doing so legally.

Can AI create art—and own it? In Thaler v. Perlmutter, a federal court reaffirmed that copyright protection is reserved for works with human

Co-Authored by: Selma Jay For over 40 years, the Hermès Birkin Bag has served as an iconic status marker. The Birkin is a...

Copyright protection for brands is your secret weapon—secure your creative assets, enhance brand value, and keep copycats away!

Scaling a consumer product business to eight figures is an exciting milestone, but with greater visibility comes new risks. Intellectual...

From the 2025 U.S. Copyright Office Report: A.I.-only creations aren’t copyrighted—add human creativity to protect your work!

Authenticity and connection are the foundations of success in any industry.

When your brand becomes popular, it doesn’t just attract new customers—it can also attract counterfeiters. These are people who copy your...

When your brand is your business, having the right legal strategy for brand protection is everything. Whether you’re a creator in the...

Protecting your brand is key to success. Learn essential IP strategies to secure your assets and build a strong foundation.

In the fast-paced world of business, building a successful brand takes time, effort, and creativity. From crafting a distinctive identity...

In today’s fast-paced business world, protecting your intellectual property (IP) is more important than ever. Whether you're an...